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About Da' Radio Show
Millions of people listens to radio everyday.
From talk shows to music program, it doesn't really matter, radio is an
informative and entertaining device. In saying that,
DA' RADIO SHOW (DRS) has found a home on an AM
frequency in Santa Monica, CA. Although this station that DRS will be
broadcasting from is a multi-culture station, DRS feel that the marketing
company of U-MAC can grab the attention of independent music lovers from all
over the Southern California area. Although DRS started back in 1996
at a local university in the Los Angeles area, all of this begin on February
20, 2006 at 11:00PM on 1580AM on a Monday night. |
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This was the beginning of a favorite promotional venue for
the independent urban music industry in the country's second
largest market. DRS will also be the independent retail stores
ally, channeling music buyers to their retail outlets to purchase
independent music product. The one-hour radio program will be
classify as a CHR/Rhythmic and an Urban AC format. |
| Here we bring to you
DA' RADIO SHOW,
hosted by the hottest and more informative independent music air-personalities in the business, DUN-DEE
and K-DEE baby! Since hittin' the internet
air-waves three year ago, this radio program that will aired on 1580AM (KBLA) is
predicted to gain more than 250,000 listeners by the summer of 2008.
DRS is the only radio air-wave outlet for independent labels and
artists. In fact, DRS is the only radio program that cares
about independent labels, its artists and producers. We are
working hard to introduce new music from the independent urban music
scene. In addition DRS two exciting air-personalities will bring
informative data concerning the music industry. |
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these two factors together, DRS hope to add more into this mix then just
new music. The program will also consist of a live interview each
week with a hot independent recording acts or a record label's exec,
plus a two-minute news segment with the news report provided by various
public relations and news centers. DRS has taken on the challenge
in molding an ungovernable market into a commercial and profitable
market. |
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DRS over the
recent years has become a demand for independent music while major
commercial stations practically been overlooking the independent music
market. Thanks to U-MAC expertise, DRS has found a way to take
advantage of servicing low-budget independent record labels.
This growing new program has the potential to match up with the
programming of V-100 (KVBR-FM), Power 106 (KPWR-FM), Hot 92 (KHHT-FM)
and K-DAY-FM. With the power of advertising goods and services
throughout Southern California will help small businesses and
independent record labels tremendously with positive results. Now
the independent urban music industry have their own personal air-wave
venue to prove that their music product is just as commercial as their
counterparts. |
| We at U-MAC
believe that there's a lots of develop talent in the underground urban
music market ready to be package and sold. Now independent music
listeners have an on-air venue to engage into some serious listening.
The programming for DRS has been carefully planned to please its
listeners and its advertisers. DUN-DEE, an ex-employee of Avatar
Records as a radio promoter is co-partner of U-MAC and serve as
general manager and senior |
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executive vice president of the company,
plus specializes in radio servicing and retail promotions. K-Dee, ex-member
of the popular rap group West Connection and Lench Mob Records that release his only album, "Ass, Gas Or
Cash - No One Rides For Free" back in 1995, in which it sold more than 200,000 units
under an independent label guideness that wasn't even distributed through a
major label. He also participated on Ice Cube's "Death
Certificate" album, West Connection debut album and other well-known
album and tracks. So in short, the next time you
get a chance, tune
in to the hottest radio program on Monday nights, turn your dial to 1580AM at 11:00PM
exclusively on the air-waves of Southern California,
DA' RADIO SHOW.
The program that represent from the hood. . .for the hood with DUN-DEE and K-DEE.
"You Heard!" |
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